Sellers promote freshly picked peaches via livestreaming at a plantation in Shiyan, Hubei province, in August. CAO ZHONGHONG/FOR CHINA DAILY Competition in China’s booming livestreaming e-commerce segment — the practice of promoting products via live broadcasts on online channels — is intensifying, as major e-tailers step up efforts to bolster sales and attract a more diversified … Continue reading AI, 5G technologies help e-tailers boost sales via livestreaming
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AI-powered livestreaming rivalries heating up
A seller promotes products through livestreaming in Haian, Jiangsu province, during this year’s June 18 shopping gala. GU HUAXIA/FOR CHINA DAILY Competition in China’s booming livestreaming e-commerce sector has intensified during this year’s June 18 shopping carnival as major online retailers ramped up efforts to promote sales and entice a more diversified customer base via livestreaming … Continue reading AI-powered livestreaming rivalries heating up