Tastien, a Chinese burger chain. [Photo/VCG] In the bustling landscape of fast-food chains in China, Tastien, a Chinese burger chain hailing from Fujian province in East China, often goes unnoticed by many. With just 22 stores in Beijing, Tastien pales in comparison to the wide presence of quick-service restaurant, or QSR giants, such as McDonald’s … Continue reading Culinary traditions ride fast-food lane in China
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Chinese burger innovations bolster local brands
A diner buys Chinese burgers at a restaurant in Chongqing. TAO LIAN/FOR CHINA DAILY Every Tuesday, Lu Jin, 22, who is pursuing his bachelor’s degree at the Beijing University of Chemical Technology, visits Tastien (also known as Tasiting) restaurant located in the capital’s North Third Ring area, within the campus neighborhood. The restaurant’s member card entitles … Continue reading Chinese burger innovations bolster local brands